From John Q. Public...
I've been measuring my shots at General Mark Welsh carefully over the last week or so, because I've been working instead on trying to help diagnose the organizational and systemic issues associated with the drawdown. More to say on that in a day or two. But first, I am going to take a shot at General Welsh.
Please, for the love of God, STOP PREACHING INTEGRITY to airmen. Just stop. Don't remind them to have integrity. Don't do it. It has ZERO effect upon the rank and file. None. The vast majority don't need to hear it and get offended that you feel the need to remind them. The few who demonstrate they do need to hear it probably aren't going to respond meaningfully anyway, and should not have their shortcomings driving how you communicate with everyone.
The only impact this has is NEGATIVE. It's bad. It hurts you because the current perception -- a fair one -- is that the leadership and staff level of the Air Force is where the real integrity problem lives. Airmen complain of a say/do gap, an endless game of "I've got a secret" . . . and one-way commitments that leave them with no bargaining power. I've written elsewhere that personnel and evaluation policies are being allowed to persist when we know they're telling us lies and leading us to wrong decisions. If there is an integrity problem, it's not among the audience the attached article seems to be addressing. So why not target more discriminately?
Best commander I ever had (and now one of my professors says the same thing) used to say "show, don't tell." Great advice. Fire the next commander you catch lying or the next Chief you catch defying your intent. That'll go a long way toward reinforcing the value of integrity.